The ecosystem
One core platform. Everyone gets the experience built for them.
A booking made on the marketplace appears instantly on the business dashboard. A service completed by staff updates inventory and commissions in the same instant. Nothing is exported, imported or re-typed between the experiences below — they share one dataset.
Prospects
Marketing website
Discover the platform, compare plans and start a free trial — no account needed until you’re ready.
Owners & managers
Business dashboard
Run the whole business — bookings, orders, POS, staff, finance and reporting across every location.
Staff
Business dashboard, scoped by role
Receptionists, cashiers and service staff see exactly what their role needs — nothing more, nothing hidden that matters to their job.
Customers
Marketplace
Book, order, pay, track and return — on a page branded to the business, not to IMELDA.
Roles within your business
Every team member gets a role built for what they actually do
Not a blanket “admin or nothing” choice.
Owner
Full visibility and control across every location and module.
Manager
Runs day-to-day operations for a location without full financial control.
Receptionist
Handles bookings, walk-ins and customer records.
Cashier
Handles checkout and payments.
Staff
Sees their own schedule, clients and service history.
Accountant
Full access to finance, invoices and reporting — nothing else.
Behind the scenes
A fourth, internal experience: the platform team
The platform console is how the IMELDA team manages plans, billing, feature rollouts and platform-wide reliability. It’s not customer-facing, but it’s why the other three experiences stay fast, secure and up to date.